Badgerland Books

Founded in 2003 in McFarland, Wisconsin, Badgerland Books is a business that is working to get more children to enjoy reading. It was started and is still run by a former Bucky the Badger mascot Joe Martino, who knew how much love and inspiration one could show if the symbol of Bucky the Badger was utilized properly. The children books that are published have Bucky the Badger as the main character and teach children important lessons about everyday life, such as living with a sibling and where thunderstorms come from. Badgerland Books donates a large portion of their proceeds to youth oriented charities.

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